C.R.S.
Section 24-30-2208
Sale of registration numbers
(1)
The committee shall raise money by selling to a buyer the right to use valuable letter and number combinations for a registration number. The committee shall auction registration numbers that are likely to be worth substantially more than the average value of a registration number.(2)
Intentionally left blank —Ed.(a)
The committee shall study the market and determine which registration numbers are the most valuable, including both the types of plates currently issued and any type of plate that has been historically issued. Based on the study, the committee shall select the most valuable registration numbers and request the department of revenue to verify whether plates with the registration numbers are currently issued. The committee and the department of revenue shall enter into an agreement establishing a process for requesting registration numbers that specifies the frequency of these requests.(b)
Upon receiving the committee’s request, the department of revenue shall verify whether the plates are currently issued. For purposes of this subsection (2)(b) and subsection (2)(c) of this section, a plate that expires due to the operation of section 42-3-115 (5)(a) is considered currently issued until the right of the owner of the motor vehicle to which the expired plate was affixed to apply to use the registration number of the expired plate when registering another motor vehicle expires. If the plate is not currently issued, the department shall reserve the registration number until the committee notifies the department to release the registration number.(c)
If a registration number is not currently issued, the committee may sell the right to use the registration number in a manner calculated to bring the highest price; except that the department of revenue may deny the sale or use of a registration number that is offensive or inappropriate.
Source:
Section 24-30-2208 — Sale of registration numbers, https://leg.colorado.gov/sites/default/files/images/olls/crs2023-title-24.pdf
(accessed Oct. 20, 2023).